top of page

Announcing My New Substack Account: Join the Bigger Conversation!

Writer's picture: Gary MichaelsGary Michaels

Updated: Nov 13, 2024

I am excited to announce that my fledgling business now has a Substack account! I know right!


This marks an small, but important step in my ongoing mission to connect with my wider community in new and meaningful ways.


Whether you're a customer, a supporter, or someone who's just discovering PostScript and the work I do, my Substack newsletter will be a platform where I can share insights, updates and exclusive content.


But first, let’s cover what Substack is, why I chose it, and how you can get involved.


What Is Substack?

Substack is an increasingly popular platform that allows writers, businesses and creators (like me) to publish newsletters directly to their audience.


It’s more than just a tool for emails - it’s a space where communities can grow around shared interests.

Substack logo

While many people think of newsletters as simple email updates clogging up their inbox, Substack takes things to the next level (eugh, why did I write that!) by allowing creators across a multitude of industries to build their own media hubs, blending blogs, podcasts and even video content into a one-stop digital shop!


Unlike social media platforms that rely heavily on algorithms, Substack offers a direct relationship between the writer and the reader.


You choose what to subscribe to, and you’ll always receive exactly what you signed up for - no distractions, no extra noise, just the content you want! Doesn't that sound good! What do you mean maybe?


Substack is particularly great for people who enjoy receiving in-depth, thoughtful content right in their inbox, something I strive to produce here on a weekly basis.


Whether you're reading during your morning coffee or catching up in the evening, Substack provides a distraction-free environment for thoughtful consumption of ideas and information.


Why Substack? Why Now?

Even though my little business is only just started in relative terms, I obvously still want it to grow so I’m always looking for more ways to connect with my community beyond the traditional methods.


Social media has its benefits, but it’s often fast-paced and fleeting (and increasingly full of lunatics and generally not always a very nice place to be).


Substack, on the other hand, is a (hopefully) perfect platform for delivering deeper, more meaningful content - whether it’s a thoughtful piece on trends in our industry, a behind-the-scenes look at my business operations, or tips and advice in a longer form that can help you personally and professionally.


I wanted a space where I could offer real value without the limitations of word counts or character restrictions, and without fighting against algorithms that often hide my posts from those who might want to read them.


With Substack, I can send updates directly to you and ensure that when we have something to say, it reaches your inbox. You don't have to come to my website, I'll come to your inbox.


I’ll be sharing everything from longer blog-style articles, relevant industry updates, special promotions, event announcements, and even personal stories from me and my team (when I have one!). Basically, it’s a way for me to go beyond my weekly blogs on this site (which I'll still do) but also give me a way to keep you informed while also building a closer connection with my burgeoning audience.


What Can You Expect?

Subscribing to our Substack account means becoming part of a community, a very lovely community. Here’s a breakdown of what you can expect from PostScript:


  1. In-depth Articles: Whether it's insights about this industry, thought leadership pieces, or advice on topics that matter to you, I’ll be sharing valuable content you won’t find anywhere else, not even on this site. These articles will give you a deeper understanding of what’s happening both within my business and in the broader market.

  2. Behind-the-Scenes Updates: Get a peek behind the curtain! I’ll be sharing personal stories from my life, highlighting the journey I’ve been on as a business, and letting you in on how I approach challenges and opportunities.


  3. Exclusive Offers and Promotions: Substack subscribers will have early access to promotions, discounts and other special offers that I won’t be sharing anywhere else. It’s my way of saying thank you for being part of my community.


  4. Event Announcements: Whether it’s a webinar, a workshop, or a local event, you’ll be the first to know. Substack will be your go-to source for staying informed about our upcoming events and how you can participate.


  5. Opportunities to Engage: I don’t want our Substack account to be a one-way communication channel. I encourage you to leave comments, ask questions and engage in discussions. I genuinely want to hear from you and foster a community where ideas and conversations can thrive.


How You Can Get Involved

Getting involved with my Substack account is simple and free, and there are a few easy steps to get started.


  1. Subscribe for Free: Substack offers both free and paid options for subscribers. To start with I'm offering a free subscription to ensure that everyone who wants to engage with my content has the opportunity to do so without any barriers.


    To subscribe, simply visit my Substack page, enter your email, and click “Subscribe.” . Simple!


    From there, you’ll start receiving our updates directly to your inbox. You could also use this fancy QR code!

    QR code for the PostScript Eulogies Substack
  2. Check Your Email: Once subscribed, check your email for a confirmation message to ensure you're all set. You’ll start receiving my newsletters immediately after confirming. Make sure to add my Substack email to your contacts or Safe Senders List so that my messages don’t end up in your spam folder!

  3. Engage with Us: Once you start receiving my content, please don’t hesitate to engage! You can comment on posts, share your thoughts, and even reply to the newsletters. I'm always eager to hear from you and foster genuine two-way conversations with my community.

  4. Share with Others: If you enjoy what you’re reading, feel free to share my Substack with friends, family, or anyone else who might benefit. The more, the merrier! I know eulogies aren't the most exciting of topics, but I'll do my best to make them enjoyable I promise!

  5. Consider Paid Subscriptions (Optional): While I'm committed to providing a ton of free content, I may also offer premium subscriptions in the future that give even more exclusive access to advanced insights, private Q&A sessions, and other special perks, I've got so many ideas! Of course, this is completely optional, and you’ll still receive plenty of valuable content even with a free subscription. You're welcome! ;-)


Why You Should Subscribe

If you’re a customer, partner, or someone who simply enjoys the type of work we do, subscribing to my Substack will bring real value to your inbox.


I’ll offer content you won’t find on my website or my social media, including deeper dives into topics I care about and exclusive content created just for my community.


Think of it as a more personal connection with me - a way to stay informed, learn and grow together.


Unlike social media, which can be overwhelming and full of distractions (not to mention far too much hateful content), Substack seems offers a calmer, more focused way to stay engaged with content that matters to you.


And since the newsletters are delivered directly to your inbox, there’s no risk of missing out.


I also believe in the power of long-form content - something that’s hard to maintain on platforms like X (aka Twitter). Substack lets me go deeper and explain the why behind what we do, giving you better insights into my industry, my business and my values.


If you value thoughtful content, interesting insights and opportunities to engage more directly with me, then my Substack is the perfect platform for you.


I'm excited about what I’ll be able to share and can’t wait to have you along for the ride.


The Future of My Substack

I'm just getting started, and the possibilities are endless. I'm very excited about where it might lead.


As my Substack community grows, I’ll continue to experiment with different types of content, including interviews with industry experts, special video or audio content, and maybe even some collaborative projects. I believe the future of our Substack is bright, and I want you to be part of it from the beginning.


Your feedback will be invaluable as I develop this new communication platform. If there are specific topics you'd like me to cover or ideas you have for future content, please let me know!


This is your space as much as it is mine, and I want to ensure it reflects the needs and interests of my community.


Let’s Stay Connected

Thank you for being part of my journey and for considering subscribing to my Substack.


Whether you’re looking for industry insights, personal stories, hints and tips or just want to stay updated on what I'm doing, my Substack will be your go-to source.


I'm excited to build a deeper relationship with you through this platform and look forward to seeing you in my (hopefully) growing Substack community.


To join, simply head over to my Substack page, subscribe, and I’ll see you in your inbox soon!


So stay tuned, stay informed and let’s continue this little journey together. Let’s get started! Just click here and make sure you’re part of my exciting new chapter! Let's go!

5 views0 comments

Recent Posts

See All

Comments


bottom of page